A showcase of projects, campaigns, and creative work we're proud of.
‼️ NOTE: PORTFOLIO FINALISATION STILL IN PROGRESS ‼️ --- Industry: Gaming & Esports / Wagering Duration: 3 Months Services Provided: Social Media Management, Community Management, Content Strategy Project Contributors: Bence Kalyo --- Overview: Sweatbet is a gaming and esports wagering platform combining competitive gaming, skill-based wagering, Pick'ems, giveaways and community-driven experiences. STRAVOUS worked with Sweatbet for three months, focusing on building its social media presence, increasing community engagement and creating campaigns designed to attract and retain users across key social platforms. --- What We Did: STRAVOUS managed and developed content across multiple social channels, adapting the content strategy to each platform and its audience. We also configured Sweatbet's Discord server and brought in incentives that maximises community building and engagement. Our work included: - Content planning and scheduling - Social media management - Gaming and esports-focused content - Promotional campaigns - Community management and engagement - Giveaways and competitions - Campaign performance analysis - Audience growth initiatives --- Campaigns & Activations: Throughout the collaboration, STRAVOUS developed and supported multiple community-focused activations designed to encourage participation and increase awareness of Sweatbet. • Giveaways We developed giveaway campaigns designed around simple social actions such as following, liking and reposting. The aim was to bring new users to the platform. The campaigns were continuously reviewed and adjusted based on platform performance and audience behaviour. • Community Events We also supported recurring Discord activities designed to increase participation within the Sweatbet community. One of the initiatives generated 515+ messages and 100 new members during its first month and contributed to a 20.2% increase in new-member retention. --- Key Results & Performance: X was the strongest-performing platform during the engagement, generating significant reach and audience growth. 👥 5,095 New Followers 📊 503,692 Impressions 📈 3.1% Engagement Rate ✍️ 15,657 Engagements 👤 2,387 Profile Visits 🗨️ 5,152 Replies 💟 5,494 Likes 🔁 2,298 Reposts 🎗️ 268 Bookmarks Results shown represent performance recorded during STRAVOUS' three-month engagement. --- What We Learned: Not every platform or campaign performed equally, which gave us valuable insight into what resonated with the audience and where improvements were required. • Platform-Specific Strategy Matters Performance varied considerably between platforms, reinforcing the importance of adapting content and campaigns to the behaviour of each individual audience. • Reduce Friction Campaign mechanics were continuously refined to make participation as simple as possible, particularly on platforms where additional actions could negatively affect reach. • Incentives Influence Participation Community campaigns demonstrated that the attractiveness of an incentive can have a significant impact on participation rates. • Test, Analyse, Adapt Rather than relying on a single content strategy, we continuously evaluated campaign performance and adjusted our approach based on the available data. --- The Outcome: While performance varied across platforms, the engagement provided Sweatbet with consistent social media management, campaign execution and community support throughout the three-month collaboration. The strongest results came from X, where STRAVOUS generated 500,000+ impressions and 5,000+ new followers, alongside thousands of engagements and more than 2,300 profile visits. More importantly, the project allowed us to identify which content formats, campaign mechanics and incentives were most effective for the target audience, and where future campaigns could be improved. --- STRAVOUS × Sweatbet All figures represent verified results available to STRAVOUS from the engagement period.
Industry: iGaming & Esports Duration: 1 Month Services Provided: Social Media Management Project Contributors: Bence Kalyo, Vivien Pálfi --- Overview: Dixy is a CS2-themed gaming platform operating within the Counter-Strike gaming ecosystem, offering experiences similar to platforms such as Hellcase and CSGORoll. STRAVOUS partnered with Dixy for a one-month engagement focused on increasing brand visibility, strengthening social media engagement and driving new user registrations. The campaign spanned Instagram, X and TikTok, combining platform-specific content strategies with collaborative activations to reach relevant gaming audiences and support Dixy's user acquisition objectives. A key advantage was Dixy's partnership with BC.Game, which enabled collaborative content, joint giveaways and live coverage surrounding BC.Game's Counter-Strike team. --- What We Did: STRAVOUS managed Dixy's social media presence across Instagram, X and TikTok, developing and publishing content designed to increase visibility and encourage audience interaction. Our work included: - Social media content planning and publishing - Platform-specific content strategies - Community engagement and interaction - Promotional campaigns and giveaways - Collaborative content with BC.Game - Live coverage surrounding BC.Game's tournaments • Influencer Marketing & Partnerships The campaign incorporated collaborative activations with BC.Game, leveraging the partnership between the two brands to expand content distribution and reach additional audiences. These activities included joint giveaways, collaborative social media posts and content connected to BC.Game's Counter-Strike team. The collaboration helped amplify Dixy's promotional activity by introducing its content to audiences beyond its own social media channels. --- Campaigns & Activations: BC.Game Collaboration • Objective: Expand Dixy's reach through an established gaming brand partnership and introduce its content to a wider Counter-Strike audience. • Execution: STRAVOUS supported collaborative posts, giveaways and live coverage content associated with BC.Game's Counter-Strike team. • Outcome: The collaboration contributed additional reach to the campaign, particularly on Instagram, where joint publishing formed part of the overall content output. Multi-Platform Growth Campaign • Objective: Increase brand awareness, encourage audience engagement and generate new registrations. • Execution: STRAVOUS published platform-specific content across Instagram, X and TikTok, adapting promotional messaging to each platform's content environment. • Outcome: Instagram delivered the strongest social media performance, generating more than 1.78 million views and 75,350 interactions. Across the engagement, the campaign also generated 2,708 new platform registrations. --- Results & Performance: • Instagram Instagram was the standout channel during the engagement, delivering substantial visibility and audience interaction within one month. 📱 47 posts created (+19 by BC.Game) 👥 1,112 Followers (+953 New) 📊 1,789,191 Views 👉 75,350 Interactions 💟 70,808 Likes 🗨️ 1,245 Comments 🔁 249 Reposts 🔗 2,232 Shares 🎗️ 1,200 Saves 👤 9,091 Profile visits The results demonstrated Instagram's potential as a key channel for reaching gaming audiences and generating engagement around Dixy's content. • X (Twitter) X provided a platform for ongoing promotional content and community interaction. 📱 58 posts created 👥 6,200 followers 📊 240,520 Impressions 🔁 725 reposts 💟 2,908 likes 🗨️ 638 replies 👤 1,141 profile visits 🔗 34 shares 📈 2.3% engagement rate X offered greater flexibility for promotional content than some other social platforms, making it a useful channel for promotion-focused campaigns. • TikTok TikTok provided an additional channel for short-form promotional content, although restrictions on promotional material presented challenges for this type of campaign. 📱 15 posts created 📊 28,800+ Views 👤234 Profile Views 💟 880 Likes 🗨️ 19 Comments 🔗 57 shares • User Acquisition Beyond social media performance, the campaign generated a measurable acquisition outcome. During the one-month engagement, 2,708 new registrations were recorded on the Dixy platform. This provided a direct measure of registration volume alongside the campaign's social media reach and engagement results. *Registration figures reflect the reported total during the engagement period. Deposit data was unavailable.* --- Challenges & Key Takeaways: • Platform Restrictions One of the main challenges was the increasing restriction of promotional gambling content across social media platforms. TikTok presented greater limitations for this type of promotion, while X offered more flexibility. This reinforced the importance of adapting campaign execution to each platform's policies and content requirements. • Collaborative Distribution The BC.Game partnership provided an additional distribution opportunity through joint content, giveaways and Counter-Strike-related activations. The Instagram results highlighted the value of combining owned-channel publishing with collaborative content to expand potential audience reach. • Platform-Specific Performance Results varied considerably across channels, with Instagram delivering the strongest reported visibility and interaction. The engagement reinforced the importance of evaluating each platform independently rather than relying on a single approach across every channel. --- The Outcome: During the one-month engagement, STRAVOUS supported Dixy's social media presence across Instagram, X and TikTok, combining regular content publishing with collaborative activations involving BC.Game. Instagram generated 1.78 million views and 75,350 interactions, while the campaign recorded 2,708 new platform registrations during the same period. The project demonstrated STRAVOUS' ability to coordinate multi-platform social media activity, leverage gaming partnerships and support audience acquisition within the Counter-Strike ecosystem. STRAVOUS × Dixy
‼️ NOTE: PORTFOLIO FINALISATION STILL IN PROGRESS ‼️ Services Provided: Social Media Management, Community Management Project Contributors: Bence Kalyo, Máté Zagyva Project Length: Feb 2026 - Jun 2026 (Ongoing) --- When we began working with GOCORE in February 2026, our objective wasn't simply to increase followers - it was to establish a sustainable social media presence across multiple platforms while increasing traffic to their website. Unlike many gaming brands, GOCORE operates two completely separate social media ecosystems: one dedicated to Counter-Strike 2 and another for Dota 2. Each audience requires different content, trends, messaging and community management, meaning every platform had to be managed independently. Over the past several months, we've developed content strategies, launched community campaigns, managed daily social media operations, and helped introduce thousands of new people to the GOCORE ecosystem. -- Managing one gaming brand is challenging enough. Managing two separate esports communities under one company presents an entirely different challenge. 📱 Since February, STRAVOUS has been responsible for managing GOCORE's presence across: • X (Twitter) • Instagram • TikTok • YouTube • Facebook • Discord …for both the GOCORE CS2 and GOCORE Dota 2 brands. Our focus has been on creating consistent content, increasing visibility through organic reach, testing new content formats and continuously analysing platform performance to improve future campaigns. -- GOCORE Dota 2 Results: 📊 X (Twitter) The Dota 2 X account remains one of our weaker-performing platforms, showing only modest growth. Highlights include: • More than 22,500 impressions generated between February and June. • Engagements peaked at 332 in April. 📊 Instagram: Instagram became one of the strongest-performing platforms. From February through June we achieved: • 311,000+ total views • Over 22,900 interactions • More than 7,500 likes • Nearly 3,100 shares • More than 300 saves May and June proved especially successful, with several posts reaching significantly larger audiences and generating substantial community interaction. 📊 TikTok: TikTok delivered the largest organic breakthrough for the Dota account. One piece of content exploded organically, helping the account reach: • 107,000 monthly views in April alone (166,300+ overall) 🚀 • 7,000+ likes • 144 comments • 3,007 shares 🚀 Although later months experienced lower reach, as is common with TikTok's algorithm - the viral post significantly increased awareness of the GOCORE Dota brand. 📊 YouTube: Since taking over the Dota 2 YouTube channel, our content has struggled to reach a wider audience due to algorithm limitations before we took over. Improving performance on the platform remains a key priority. Key achievements include: • Increased click-through rate from 5.9% to 13.1% • Higher impressions throughout the first half of the campaign • Improved watch time despite fewer uploads 📊 Facebook: Facebook unexpectedly became one of GOCORE Dota's strongest platforms. Performance highlights include: • 135,200+ views during May alone (187,706 overall) 🚀 • 2,926 engagements 🚀 • Almost 1,400 reactions • 200 shares generated organically This demonstrated that well-performing content can still achieve significant reach on Facebook when tailored correctly. GOCORE CS2 Results: 📊 X (Twitter) The CS2 account experienced rapid visibility growth during the early months. Highlights include: • Over 102,000 impressions between February and June. • 52,703 impressions generated during April alone. • More than 2,400 engagements across the reporting period. • Followers increased from 6,887 to 7,232, representing organic audience growth despite normal fluctuations. 📊 Instagram Instagram steadily developed into an engaged community rather than focusing solely on follower numbers. Since February the account generated: • More than 29,000 views • Over 1,100 interactions • Nearly 830 likes • Growing saves and shares month after month June produced the highest interaction rate despite lower overall reach, indicating stronger audience quality and engagement. 📊 TikTok The CS2 TikTok account delivered one of our favourite success stories! The third video uploaded to the account surpassed 55,000 views organically, proving early that the content strategy had strong potential. Across 3 months, the account accumulated: • 80,000+ views • 3,100+ likes • 250 comments • Strong profile discovery Unfortunately, the account was later affected by a TikTok shadow ban, preventing normal distribution of new content and making further performance difficult to evaluate. Despite this setback, the early results demonstrated that the content was capable of reaching substantial audiences organically. 📊 YouTube The CS2 YouTube channel experienced strong growth after February. Notable achievements include: • Nearly 48,000 views in March alone (93,000+ overall) • Watch time increasing from 4.5 hours to over 160 hours. • Impressions growing from 309 to more than 17,000+ by June. These results showed that short-form content on YouTube could consistently attract viewers while building a foundation for future growth. 📊 Facebook Facebook became the strongest-performing platform for the CS2 brand. Between April and June the page achieved: • Over 1 million views 🚀 (1.1 million overall) • More than 96,500 engagements • 3,600+ reactions • Hundreds of comments and shares April alone generated 377,000+ views, with June continuing to produce over 315,000 views, demonstrating sustained organic reach. -- 📈 Social media wasn't our only focus. Alongside daily content creation, we also organised multiple promotional campaigns designed to introduce more players to GOCORE's Pick'ems platform. Using third-party CS2 and Dota 2 X giveaway profiles, we hosted several community giveaways that dramatically increased participation. Before these campaigns, GOCORE Pick'ems typically attracted between five and ten players. Following the giveaways, participation regularly exceeded 100+ players, peaking at 120+, introducing a much larger audience to the platform while strengthening engagement across both communities. --- 👀 Looking Ahead: GOCORE was one of the very first clients to place their trust in STRAVOUS. Since February 2026, we've helped establish two separate gaming communities across five major social platforms, generated well over 2 million content views, produced viral content on TikTok, significantly expanded Facebook reach, and helped grow GOCORE's Pick'ems player base through targeted community campaigns. While social media algorithms constantly change and challenges such as TikTok shadow bans are outside anyone's control, our approach has remained the same: create content that gamers want to engage with, analyse the results, adapt quickly, and keep building. We're proud of what we've achieved together so far, and we're excited to continue helping GOCORE grow its presence within both the Counter-Strike 2 and Dota 2 communities. More results to come as we continue to progress!
Industry: Gaming & Esports Duration: 6 Broadcasts Services Provided: Social Media Management, Live Event Coverage Project Contributor: Bence Kalyo --- Overview: Following the success of our initial collaboration, Night Shift Productions once again partnered with STRAVOUS to deliver live social media coverage for its Wednesday Deadlock broadcasts on X. This second engagement covered six broadcasts, each lasting between seven and eight hours, reaching audiences during a period of rapid growth for the Deadlock esports scene. The broadcasts featured major industry sponsors, including Shopify, Intel and Newegg, alongside custom sponsor-themed activations designed to integrate brand messaging into the viewing experience. With each show averaging approximately 5,000-10,000 concurrent viewers, the project presented an opportunity to build on our previous performance and strengthen Night Shift Productions' presence within the growing Deadlock community. --- What We Did: STRAVOUS managed live coverage on X throughout all six broadcasts, delivering consistent content during extended live shows. Our work included: - Real-time social media publishing - Live broadcast updates and highlights - Community engagement and audience interaction - Coverage of key moments throughout each show - Consistent content delivery across six broadcasts • Sponsor Integration Support The broadcasts featured activations from Shopify, Intel and Newegg, bringing together esports entertainment and commercial partnerships. STRAVOUS supported the broadcasts through live social media coverage, helping maintain audience engagement and visibility throughout the sponsored shows. --- Campaign & Activation: • Objective: Expand Night Shift Productions' social media reach, grow its X audience and maintain engagement throughout its recurring Deadlock broadcasts. • Execution: STRAVOUS delivered live coverage across six Wednesday broadcasts, each lasting seven to eight hours. The content focused on real-time updates, key moments and community engagement, supporting the broadcasts' visibility throughout each show. • Outcome: The engagement generated nearly 1.2 million impressions, attracted 1,142 new followers and helped the account reach its 10,000-follower milestone! --- Results & Performance: STRAVOUS generated the following results on X: 📱 126 posts created 👥 1,142 new followers gained 📊 Nearly 1.2 million impressions! 🔁 305 reposts 💟 11,000+ likes 🗨️ 138 comments 👤 7,550+ profile visits 🔗 262 shares 📈 5% engagement rate These results represented a significant increase in reach compared with our initial Night Shift Productions collaboration, demonstrating the impact of consistent live coverage throughout recurring esports broadcasts. A key milestone was reaching 10,000 followers on the Deadlock Night Shift X account, marking an important stage in the account's audience growth. *Figures represent reported X performance across the six-broadcast engagement period.* --- The Outcome: The second collaboration with Night Shift Productions reinforced STRAVOUS' ability to deliver live social media coverage across extended esports broadcasts while maintaining consistent publishing and audience engagement. Across six shows, our work generated nearly 1.2 million impressions, 1,142 new followers and more than 11,000 likes, while helping the account reach 10,000 followers. The project also expanded our experience working within a growing esports ecosystem featuring major commercial sponsors and recurring live broadcasts. Building on the success of the first engagement, the collaboration strengthened the foundation for future work with Night Shift Productions and further demonstrated STRAVOUS' capabilities in live esports social media management. STRAVOUS × Night Shift Productions
Industry: Gaming Peripherals & Hardware Duration: 2 Weeks Services Provided: Social Media Management, Influencer Marketing, Paid Advertising Project Contributors: Bence Kalyo, Vivien Pálfi --- Overview: MadMouse is a gaming peripherals brand specialising in high-quality mousepads with distinctive designs. Originally established in Serbia, the company built a reputation within the local gaming community before setting its sights on the Hungarian market. STRAVOUS partnered with MadMouse to support its expansion into Hungary through a targeted promotional campaign focused on increasing brand awareness, introducing its products to new audiences and leveraging established creators within the Hungarian gaming and esports community. --- What We Did: STRAVOUS identified and coordinated partnerships with five Hungarian gaming creators and streamers, leveraging our connections within the local gaming and esports scene to introduce MadMouse products to relevant audiences. The campaign featured: - Karthas - WeenDeax - Kim - sl3nd - SoFifi Each creator promoted the products through their respective channels, helping MadMouse reach gaming audiences through established and trusted community figures. One of the campaign's highlights was a giveaway hosted by WeenDeax, which attracted participation from over 162 members of his community. • Promotional Video Production STRAVOUS developed three promotional campaign videos designed to showcase MadMouse's products and support paid advertising efforts. The creative approach focused on three key principles: - Strong hooks: Capturing attention within the opening moments. - Problem-solution messaging: Communicating product value through relatable gaming scenarios. - Creativity and humour: Making promotional content engaging and relevant to the target audience. The videos were developed for promotional use, with an emphasis on capturing attention and encouraging interest in the products. • Social Media & Paid Advertising The campaign combined influencer-generated content with promotional video assets to support MadMouse's Hungarian market entry. Our work focused on coordinating creator promotions, developing campaign content and preparing advertising creatives to help the brand establish visibility among Hungarian gaming audiences. --- Campaign & Activation • Objective: Increase brand awareness and introduce MadMouse gaming mousepads to the Hungarian gaming community. • Execution: STRAVOUS coordinated five influencer partnerships, produced three promotional videos for paid advertising and supported product promotion across multiple social media platforms. The campaign also incorporated a community giveaway to encourage participation and generate additional interest in the products. • Outcome: Influencer content generated more than 33,600 views across the reported platforms, while the giveaway attracted over 160 participants from a creator's community. --- Results & Performance: Influencer-generated content across multiple social media platforms delivered the following reported results: 📊 33,600+ views 💟 1,610+ likes 🗨️ 200+ comments 🎁 160+ Giveaway Participants Available TikTok analytics also showed: 📈 6% Engagement Rate 🎗️ 70+ saves 🔗 20+ shares The results demonstrate the campaign's ability to generate visibility and audience interaction through creator-led product promotion. *Important note: Due to limited access to complete analytics and platform data, these figures represent only the available reported results. They exclude the three promotional videos and stream VODs, but include influencer content across the reported platforms. TikTok-specific metrics are identified separately. • Creative Execution For the three promotional videos, STRAVOUS focused on combining product-focused messaging with entertaining, audience-relevant creative concepts. Rather than relying solely on traditional product promotion, the videos were designed to capture attention through strong opening hooks, relatable problems and creative storytelling. The videos also served as advertising assets for MadMouse, giving the brand additional promotional material to support its market expansion efforts. --- The Outcome: Through a combination of influencer partnerships, promotional video production and social media campaign management, STRAVOUS supported MadMouse's introduction to the Hungarian gaming market. The two-week engagement brought the brand into contact with new gaming audiences through five local creators, generated **33,600+ reported views** from influencer content and facilitated a community giveaway with more than 160 participants. The project demonstrated the value of combining local creator relationships with creative promotional content to support a gaming brand's entry into a new market. STRAVOUS × MadMouse
Industry: Gaming & Esports Duration: 4 Days Services Provided: Social Media Management, Live Event Coverage Project Contributor: Bence Kalyo --- Overview: Night Shift Productions partnered with STRAVOUS to deliver live social media coverage on X for the Night Shift × Trolli Tournament, a Deadlock competition featuring a $20,000 prize pool and top-tier teams. At the time, the tournament was one of the largest Deadlock events, bringing together competitive teams across two regions. The four-day engagement covered two days of competition in Europe and two days in the Americas, with a focus on delivering timely updates, highlighting key moments and engaging the Deadlock community throughout the event. --- What We Did: STRAVOUS managed live coverage on X throughout all four days of competition, delivering consistent updates to keep the audience informed and engaged. Our work included: - Live match updates and tournament coverage - Real-time social media publishing - Audience engagement and community interaction - Coverage of key tournament moments - Consistent content delivery across both regional competitions --- Campaign & Activation: • Objective: Increase tournament visibility, engage the Deadlock community and strengthen the event's social media presence throughout the competition. • Execution: STRAVOUS delivered four days of live coverage across the European and Americas regions, publishing real-time updates and tournament content tailored to the audience. • Outcome: The campaign generated significant audience growth and engagement within a short timeframe, establishing a strong initial benchmark for STRAVOUS' live esports coverage services. --- Results & Performance: Across four days of live coverage, STRAVOUS delivered the following results on X: 👥 641 new followers 📊 366,000+ impressions 📱 76 posts 🔁 206 reposts 💟 5,000+ likes 🗨️ 66 replies 👤 2,900+ profile visits 🔗 53 shares 📈 8% overall engagement rate These results demonstrated the potential of consistent, real-time social media coverage to generate audience engagement during a major competitive gaming event. The campaign also contributed to increased visibility for the tournament and the Night Shift Productions Deadlock account during a period of rapid growth for the game. Figures represent reported performance across the four-day coverage period. --- Client Feedback: Jake Lyon (@jakeow), working as Caster & Talent, shared the following feedback on STRAVOUS' work: > "STRAVOUS hit the nail on the head for our event. Professional and consistent, but also really understood the tone and style that resonates with our particular audience. Looking forward to working together again soon." The feedback highlighted STRAVOUS' ability to deliver professional, consistent coverage while adapting content to the tone and expectations of a specific gaming community. --- The Outcome: As STRAVOUS' first agency project, the Night Shift × Trolli Tournament established an early foundation for our live esports social media coverage services. Within just four days, we generated 366,000+ impressions, 641 new followers and an 8% engagement rate, demonstrating our ability to execute consistent, audience-focused coverage under the fast-paced demands of live competition. The collaboration also provided valuable experience in real-time content publishing, esports audience engagement and tournament coverage across multiple regions. STRAVOUS × Night Shift Productions
